A media report claimed WhatsApp is working to bring ads to its instant messaging app for the first time. However, the claims were soon disputed by WhatsApp's head in a response made on X.
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Google has announced changes to the way it serves adverts to viewers on YouTube who are using connected TV apps to watch their content, primarily making the breaks longer but less frequent.
Discussions have begun within Amazon to develop a new tier for its Prime Video service, which would be supported by ads, as one of the many options for Amazon to increase advert-led revenue.
Today, Microsoft has started having conversations with advertising agencies on how it can incorporate ads into the newly unveiled Bing chatbot platform powered by generative AI, particularly ChatGPT.
Twitter has relaxed its advertising policies to allow cannabis companies to advertise their brand on the platform. However, advertisers cannot promote the sale of the item, save for some exceptions.
With the Online Safety Bill almost through the House of Commons, social media firms have said they're concerned about the impact the bill will have on their finances as ads get seen by fewer people.
Tesla has been fined $2.2 million by South Korea's Fair Trade Commission. The regulator says the company mislead customers through false advertising that exaggerated its cars' capabilities.
Netflix's ad-supported tier is underperforming expectations, according to some ad agencies that spoke to Digiday. The ad-supported tier is still new and could grow in popularity with its lower price.
While speaking at a summit, Mark Zuckerberg reinstated that Meta is still not happy with Apple's App Store policies, adding that Apple primarily decides what apps get on a device due to their control.
Google will pay $391.5 million as part of its settlement with 40 U.S. states after it continued to track users' location data even after turning location tracking features off in the settings.
GroupM, the world's biggest ad company, is reportedly telling its clients that advertising on Twitter is "high risk." This comes after high-profile impersonations by users verified via Twitter Blue.
SpaceX has spent a substantial amount of money buying ad space on Twitter, both companies are owned by Elon Musk. It comes as brands stop advertising on Twitter over moderation concerns.
Elon Musk, Twitter's new CEO, has said the platform has seen a massive drop in revenue from advertisers. Several companies, including Audi and General Motors, have paused their Twitter advertisements.
Google claims it is cracking down on VPN services that track user data and reroute traffic for ad monetization. The company will cripple apps that can interfere with or block advertisements.
Apple is looking to expand its own advertising business across iPhones and iPads, after restricting third-party advertising methods through the App Tracking Transparency feature added in iOS 14.
Netflix is contemplating adding a new subscription tier that could cost less but would have ads. The streaming company could also start charging subscribers who share passwords with non-paying users.
Sony could be following in Microsoft's footsteps by trying to insert ads within games played on the PlayStation 5. The ads, however, will be non-obtrusive and served only in the free-to-play titles.
Ads within games that are played on a dedicated gaming console are still a rarity. It seems Microsoft is interested in building its own ad network that serves subtle and non-intrusive ads to gamers.
Netflix has confirmed that it will not insert ads to lower the entry price of subscriptions on its streaming service. The company could, however, explore an ad-subsidized model owing to competition.
Snapchat shows solidarity for Ukraine by halting all advertising in Russia, Belarus, and Ukraine. It will continue delivering its Snapchat app in Ukraine, Belarus, and Russia as a communications tool.
The Monetary Authority of Singapore has effectively banned all promotions of cryptocurrencies and services that deal in digital tokens. The regulator claims they are "high-risk" investments.
The analyst firm, Gartner, has said that more people will opt-in to mobile app ad tracking by 2023 after experiencing untargeted ads. it comes as Apple offers iPhone users more control over data.
DuckDuckGo has added App Tracking Protection to its Android app as a beta feature. It prevents hidden trackers in apps from sending back personal data to firms such as Google and Facebook.
Facebook has written a defiant letter back to the UK's CMA saying its concerns over Facebook's Giphy acquisition are totally unfounded. Facebook's defiance could see the issue drag on.
Samsung has announced that following feedback from its customers, it will be removing advertisements from its proprietary apps by the end of this year. The move will likely be welcomed by many.
The UK's Competition and Markets Authority has raised concerns about Facebook's acquisition of the GIF platform Giphy. It said the merger deprives the internet of a digital advertiser.
Facebook has gone into detail about how it is working on multiple privacy-enhancing technologies (PETs) to ensure that it reduces the amount of your data being processed, thereby increasing privacy.
In a bid to make the internet a safer space for teenagers, Google is making changes to many of its major products. SafeSearch will be enabled by default for teens and YouTube uploads will be private.
The United States Department of Justice is reportedly investigating Google's intention to get rid of traditional identifying cookies to make way for federated learning that groups users into cohorts.
Facebook has started a new initiative with the goal of promoting personalized ads as a way to help small businesses grow. It's also updating its ad tools and waiving some fees for businesses.
Apple has announced a timeframe for the rollout of App Tracking Transparency, a new iOS feature that will give users control over which apps can track their activities across apps and websites.
Google today shared its view on Apple's App Tracking Transparency (ATT) policy changes with iOS 14. It says that app publishers will see a "significant impact" on their Google ad revenue.
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Google and Facebook have been asked to stop behavioural advertising and the tracking of people under the age of 18. Signatories argue kids don't understand how their data is being used.
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Google has outlined several measures it is pursuing in order to make online advertising more transparent. One change will let users see the author of an ad and their location information.
eBay is parting ways with its advertising business. Oslo-based Adevinta will acquire eBay Classifieds Group for about $9.2 billion, and the deal is expected to close by the first quarter of 2021.
After major advertisers, including Coca Cola and Starbucks, have suspended advertising on the platform, the firm is attempting to alleviate current concerns about hate speech controls.
Google has announced the launch of YouTube Select, a new way for advertisers to reach new customers. Using YouTube Select, advertisers can reach people across the whole YouTube ecosystem.
In its fourth-quarter financial report, Twitter revealed that it had revenues in excess of $1 billion in one quarter for the first time. It put this rise, in part, down to increased U.S. ad revenues.